Advertising

The man who legally scammed thousands with the power of words.

08/10/202101/04/2023
Advertising, Copywriting
Noemí

Words have incredible power, and those who can skillfully chain them have the key to press the button in people’s minds that says “do it.” This is the art of persuasion, and it’s what copywriters do every day. From social media ads to strategic signs in shops, we use the… Read More »The man who legally scammed thousands with the power of words.

Have smartphones killed print media ads?

15/09/202127/09/2021
Advertising
Noemí

If you like reading as much as I do, you will agree that eBooks and traditional books are not the same thing, even though they are showing the exact same text! Reading from a book is a completely different experience: turning the pages, taking notes on the side, folding the… Read More »Have smartphones killed print media ads?